As creatives we are always looking for ways to say something, aren't we? At least I know that I am. And unless you are immune to the buzz of the Bey Hive and have been under a very large, rock...devoid of the internet, you could not be ignorant to the very large and very poli-chick type statement made by King Bey this past week with her new song #Formation.
As one of the ultimate pop culture icons and super stars of her time, Beyoncé has a platform the size of the Super Dome. She can be counted on to put out visuals and tracks no one else can seem to match. With that however, they usually are neo-feminist anthems and ideals. The fact that she chose a time such as this to make the song and statement that she has with “Formation” is not just marketing genius, but also socially responsible.
Now, if you like your statements sans expletives, booty pops and hood references...sorry (not sorry), that’s not what this is. But even if you are the most conservative and staunch Christian or religious zealot that is offended by the delivery, you can't miss the visual and verbal message in this piece. To be on a world - stage such as the Super Bowl with Black Panther reminiscent dancers who were fully equipped with fros and black leather, spewing how you like your "baby hair with baby hair and afros," and that you like your "negro nose with Jackson 5 nostrils," is insanely empowering to me. To see and hear the video as NOLA Transgender star Big Freedia gives you a well-placed "bay-bay," just as Bey is dressed like the missing main character from American Horror Story Coven and is taking a turn to use the phrase bama as empowerment instead of the initial meaning (which is potentially derogatory at worst, and shade at best), is watching an artist SAY SOMETHING! To talk about getting it good (i.e. sex) and rewarding that with a succulent cheddar bay biscuit was dope! And you can dislike her bird flips as she does it, but for those of you that feel it's coon-ish, this is her way of flipping things on their head by saying I can have it good and I can be the KING (or dude – esque Queen that I am) to reward him for giving it to me so good...since dudes brag on how they reward a great BJ with surf-and-turf. She's taking back her sexual aggressive power people. Plus everyone knows that those biscuits are orgasmic on their own!!!!
I say all that to say, if you make art, SAY SOMETHING. Today is the time when you can use all the colors in your Crayola box to put your 'thing' out there. If your message is diversity, acceptance or simply that my Fresh is everything in life and you will get yours entirely by checking mine...just figure it out, make that statement however you create and SAY SOMETHING.
Yes, this is an ode to the fact that the Queen is a KING. But before you ask me to kindly remove my lips from her teat...it's more of a piece about using your God-given gift of creativity to open your mouth or your eyes and take the chance to SAY SOMETHING. For those that believe (or don't believe) in the Bible, it is no coincidence that back in the days of King James and 'nem money was called a talent. Today money can still be called a talent if you're doing something with it.
So I implore you family...SAY SOMETHING!!! Create something that gives a clear message of what you want to relay and if you're a visual artist or a Filmmaker or whatever, make the visual speak as loudly as the base bangs on Formation. Or if you sell a product or offer a service, make sure you promote it amazingly so that you are still SAYING SOMETHING.
You can be a King too...male or female. But remember, royals address their subjects and usually in a grandiose way. So what will you SAY????
~ Miss O
Ps…speaking of saying something. One of my favorite blogs said it all “write-here”.
Shout out to Damon Young for being just…EVERY-FREAKING-THING-EVER (you sir are a cheddar bay biscuit in literary form…so you know! #YouSlay)